Zubaga’s blog

Saturday, 24 November, 2007

Best Site Promotion - 9 Ways to Excel At Site Promotion

Filed under: general — Frank @ 9:43 am

By Sean R Mize

By now, we all know that traffic keeps websites alive. But what are the best ways to generate traffic? This article offers you the 9 proven and tested techniques to drive traffic to your website:

1. Start with your domain name. Even before you start your own website, you must think of traffic already by thinking of a domain name that you can use as a traffic generator. Domain names that are short, keyword rich, and easy to remember can draw online visitors to you site.

2. Put up interesting, original content to your site. Information is the hottest commodity in the internet today. If you are able to provide the kind of information that your target market are looking for, you can be assured that online users will flock your site in no time.

3. Make your website very entertaining. Incorporate audio and video streaming, as well as forums, podcasts, and free downloads. These will surely attract online users who would like to be entertained.

4. Submit your website to Google, Yahoo! And MSN. These search engines can help your visitors locate you when they use your keywords or keyphrases on the search field.

5. Offer unique services. Innovate and pioneer a service or a feature that will entice more online users. YouTube, for example, pioneered video sharing that became an instant hit.

6. Make sure that your website is always up. Online users are annoyed when they try to open your page and it is always under maintenance. So it is crucial that you have a dependable web host provider.

7. Build quality links with other websites. To make your website crawl, search the internet for similar websites and exchange links with them. Search engines will rank you based on the quality and quantity of links pointing to your site.

8. Utilize article marketing. The best way to create quality inbound links to your website is through article marketing. So write quality articles and submit them to major article submission sites.

9. Analyze each page on your website and make sure they are all indexed by search engines. If not, optimize them so they will be searchable too.

Do you want to learn more about how I do it? I have just completed my brand new guide to site promotion success, ‘Secrets of Site Promotion’

Download it free here: Site Promotion Secrets

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Wednesday, 21 November, 2007

A Guide to Avoiding and Stopping Spam

Filed under: general — Frank @ 11:06 am

By Helen Cox

If you asked Internet users what annoyed them the most, I can guarantee that spam will make it into one of the top spots of anyone’s list, along with more trivial situations such as a slow connection.

So if spammers are so loathed then why do we still get spam emails on such a frequent occasion? Some countries have even made it illegal to send spam so why would people still risk it? The answer to both of these questions is simple, because it’s easy to do so and it works. Sending spam in bulk email is cheap and the spammer makes money while your business loses huge amounts every year.

As well as the devastating money loss; spam can cause your system to crash, resulting in loss of data and time due to your servers being overloaded with spam. The spreading of viruses in your businesses computer network becomes evident; destroying data, records and systems, costing you billions of pounds each year. You could also have messages, data and images hidden on your computer - things that have been sent through to your system that you know nothing about, but may be held responsible - or even lose your job. This may sound extreme but sadly these are the facts we are facing due to the ever growing abuse of spam emails.

So what can we do to protect our businesses from the threat of spam? There are certain things that you can do in order to protect your email address from spammers, such as:

• If you have to post your email address on websites replace @ with (at) and . with (dot). This way people will know that it is your email address but spammers who use these sites to harvest email addresses won’t.

• Don’t post to newsgroups or discussion lists as they are the main source for spammers to get email addresses. In 2002 a survey was done which showed that 97% of spam was sent to addresses that were posted on public websites such as newsgroups.

• Avoid getting listed in online directories or chat rooms Many Internet Service Providers (ISPs) or web-based email services have online directories that you can sign-up to when subscribing to their service. Avoid doing this as your email is likely to be harvested by spammers. Also when using chat rooms make sure that you have a display name so that your email address isn’t shown every time you post something.

• Don’t use a live email link. Avoid putting live email links on your website as it is the easiest way for spammers to harvest your email address but you have to be careful as potential customers could need that email address. There are several ways you can solve this problem, for example put a contact form on your website so that people can write messages and the appropriate person can get back to them. You could also use an auto responder, which is where if someone emails the auto responder it will reply with your company email address; spammers will fail to see this reply.

• Use multiple email address, always have separate email accounts for work and personal use. This will cut down on the amount of spam you will receive for your work account, protecting your network more.

• Don’t reply to spam emails. This may sound obvious but this goes for trying to unsubscribe to the email as this will only cause you to receive more spam as you have verified that the email account is live.

• Never buy anything. Spammers make money when people buy their products online, giving them more incentive to send more spam mail, so if no one buys their products or services they fail to have a reason to send junk email.

If you are suffering from a heavy burden of spam and none of the above has helped to reduce it then it is advised that you look into investing in a spam filter. Spam filters block almost all spam emails as well as giving you virus control. If you don’t already have a spam filter then look into the benefits of one today and stop the spam tomorrow.

Helen Cox is the web master for MySpamBin, home of all your web filtering and spyware protection .

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